As the owner of Roofing Webmasters, clients often tell me that I’m refreshingly honest. There are two reasons why I come across that way. First, I don’t like misleading my customers. Second, almost every other digital marketing company in the United States is either ignorant[Read the Full Article]
In the following podcast episode, Nolen discusses roofing leads to cash money profits. Roofers sometimes lose control over their operation, resulting in a loss of quality and long-term gains. Similarly, roofing contractors may spend all of their earnings on lifestyle, which is terrible. Roofing Leads are Critical[Read the Full Article]
Deciding whether to be a company or contractor will determine your level of success in the industry. Contractors work the gig economy, going job to job to meet ends. But conversely, companies prosper, expand, and enjoy sustainable success for decades or more. In today’s Roofing[Read the Full Article]
The roofing marketing industry is growing in 2022. Still, many roofing companies fail to implement marketing into their business model properly. Nolen Walker, the founder of Roofing Webmasters, learned the hard way that marketing can make or break a home service business. Nolen once owned a Home[Read the Full Article]
At Roofing Webmasters, we love working with roofers. However, there’s a difference between a roofing contractor and someone who chooses to go into another trade. In today’s Roofing SEO Podcast episode, Nolen and Jason detail why roofers are our #1 client and what we like[Read the Full Article]
As the founder and CEO of Roofing Webmasters, I’m often asked by roofing companies about how and when they should update their roofing company website. While providing a simple, one-size-fits-all answer would be nice, my 13 years of experience with website design and digital marketing[Read the Full Article]
If you are starting your own roofing company, you will need a good business name. Of course, you will consider factors like your ideals, values, region, and unique services, but you also have to think about marketing and SEO. In today’s Roofing SEO podcast, Nolen[Read the Full Article]
Qualified roofing leads are the most likely to bring new customers to your business. But for many roofers, the phrase qualified roofing lead is ambiguous at best. Every roofing company understands what a lead is, but each lead’s value can range from nominal to outstanding. For example,[Read the Full Article]
An initial SEO report (sometimes framed as an SEO audit) is B.S. 95% of the time for roofing companies. It’s not that the report itself is dishonest; it’s that the presentation of the data is manipulative. In today’s Roofing SEO podcast, Nolen and Jason give[Read the Full Article]
Many roofing companies look at door-knocking as an obsolete strategy in 2022. However, at Roofing Webmasters, our position is that door-knocking is a helpful marketing strategy that contributes to other promotional efforts. In today’s Roofing SEO Podcast, Nolen and Jason discuss the benefits of the[Read the Full Article]
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