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Dr. Roof Case Study

DR Case Study

Launch Date: 3/16/21

Domain Age: 7/11/1997

Domain Authority: 26

Keywords Ranking in Top 10 on Google

More than 1,000 keywords indexed within Google Search Console, including hundreds within the top 10. Here are some of the most impressive but only a fraction of the total amount:

KeywordOrganic Ranking
roof repair roswell ga1
roof repair roswell1
roof repair kennesaw1
roof repair in buford1
roof repair alpharetta1
roof repair johns creek ga1
roof repair in alpharetta1
roof repair alpharetta ga1
roof repair canton ga1
roof repair buford ga1
roof repair johns creek1
buford roof repair1
roswell roof repair1
alpharetta roof repair1
roof replacement buford ga1
roof leak repair atlanta1
roofing dunwoody1
roof leak repair atlanta ga1
atlanta ga roof emergency repairs service2
emergency roof repair atlanta ga2
skylight repair atlanta ga3
roof replacement johns creek2
emergency roof repair atlanta2
roofing alpharetta ga2
roof replacement alpharetta3
roofing norcross ga3
roofer johns creek3
alpharetta roof company3
skylight repair atlanta4
roofing suwanee ga2
roofing roswell ga3
emergency roof repair alpharetta3
roof replacement marietta3
roof repair marietta ga3
roofing kennesaw ga4
skylight installation atlanta5

Google Analytics (Last 28 Days)

DR 28 Days Metrics
DR 28 Days Graph

In the Last 28 days:

Users have increased by 44%

New Users have increased by 38.5%

DataPins Check-ins 

Dr Roof Recent Check-ins

Dr. Roof has performed 340 recent check-ins which have sparked boosts in organic traffic and rankings. Check-ins have also helped increase conversion rates throughout the website while improving Google Analytics metrics like session duration.

Dr. Roof Performance Boosts

Custom Website

Dr. Roof invested in a new custom website to maximize their domain’s potential. With a tenured domain (registered in 1997), Dr. Roof had a built-in advantage if they could adequately execute their site structure. With the help of Roofing Webmasters, the new website perfectly integrated into Google search results and enhance user experience for every visitor.

Keyword Mapping

With an aged domain and relatively high DA, Dr. Roof could target almost any keyword imaginable. The Webmasters team helped them target multiple cities within their service area and several sub-categories within their service pages. The results have been even better than hoped, as Dr. Roof diversified their traffic streams with various new topics.

On-Page SEO

Some established websites fail to properly optimize their website pages with keyword placement, title tags, meta descriptions, and internal links. Roofing Webmasters ensured that Dr. Roof was a leader in each component, allowing the company to outperform competitors with similar pages but less authority quickly. Proper keyword placements helped pages rank for LSI keywords along with the primary terms.

DataPins Integration

Dr. Roofs’ commitment to performing DataPins check-ins accelerated their dominance on search results. With multiple city pages now ranking in the top 5 for significant terms, Dr. Roof knows first-hand how vital DataPins is to online success in 2021. But don’t take our word for it; the results speak for themselves.