What is Technical SEO for Roofers?
Technical SEO is a term that refers to search engine optimization techniques that do NOT deal with content. Technical SEO lays the foundation for content to be optimized for search engines. Some of the primary aspects of technical search engine optimization include:
- 301 Redirection: Prioritizing top pages while maintaining link quality
- Crawling and Indexing Optimization: Correcting broken links and canonicalizing duplicate pages
- Mobile Friendly Web Design: Creating an easily navigable mobile-friendly website
- Site Speed Optimization: Following best practices to present the fastest website possible
While SEO is most often thought of in the context of keywords and title tags, none of those things will make a difference without technical optimization. Think of search engines like Google as your business partner. You are trying to make their job easier so they can reciprocate the gesture in the form of relevant website traffic. Call (800) 353-5758 for technical SEO for roofers.
Why Mobile SEO Matters in 2018
Roofers hoping to ascend on search rankings in 2018 should pay extra close attention to mobile optimization. As a primary pillar of technical SEO, mobile optimization is the key to success in the modern digital market. Most users looking for roofing services in your area will be searching Google on their mobile device. You can improve your mobile SEO with the following methods:
- Responsive Design: A design method that allows websites to adjust to the device on which they are currently accessed
- Seamless Navigation: URL hierarchies and internal links are even more important on mobile
Test Your Mobile Site: Utilize Google’s Mobile-Friendly Test tool
- Verify Location: Ensure your location information on Google Maps and embed it on your mobile site
If you have not done so already, the time is now to invest your resources on the mobile end of your website. Technical SEO is only valuable if it is applied to mobile websites. As the number of search queries performed on mobile continues to ascend at enormous rates, roofing companies who evolve with the market will reap the rewards of it.
Why Roofing Webmasters?
If you are a roofing contractor looking for assistance with your technical SEO, you have come to the right place. Roofing Webmasters specializes in search optimization services for roofers. Not only will we handle the technical aspect of your marketing campaign, but we will also handle the on page SEO and content marketing.
Our team of experts consists of web designers, content marketers, SEO experts, and more. We are a one stop shop for all of your internet marketing needs. In addition, we have been working with roofing contractors like yourself for over a decade. We know exactly what it takes to improve the search rankings of roofing companies. Call (800) 353-5758 for roofer technical SEO services.