Roofing contractors who are busy repairing flat roofs and installing shingles don’t really have the time or resources to manage their online presence. Roofing Webmasters solves this problem for you by offering SEO services for your roofing company. Many roofing companies make common SEO mistakes with their website. Whether they are using a low level marketing company or attempting to do it themselves, these mistakes are fairly easy to make. Roofer SEO mistakes can have a detrimental affect on your roofing company’s online presence. If you seem to be lacking online conversions, and your customer base is not growing as swiftly as you hoped, it may be time to consider which SEO mistakes you are making.
Some of the most common SEO mistakes are; keyword stuffing, duplicating content, low quality linking, non-existent meta descriptions, and lack of image optimization. All of these mistakes are correctable and Roofing Webmasters has to resources to rectify them. A lot of novice websites will attempt to rank in search engines by stuffing the same keyword into the content as much as possible. This is a bad idea. Google penalizes websites that use manipulative practices like keyword stuffing and unnatural link building. While some roofer SEO mistakes are deliberately manipulative, others you may not even realize you’re doing. For example, image optimization is the process of telling Google what your image is showing. At Roofing Webmasters, we make sure all of our client’s images are properly optimized.
How Can a Roofing Company Avoid SEO Mistakes?
The best way for a roofing company to avoid SEO mistakes is to call Roofing Webmasters. We provide SEO services that will change the direction of your online presence. With a highly trained staff, fully in tune with what Google expects from roofing contractor websites, we will put your company on the path to online success. No more keyword stuffing and linking to unrelated websites. Most of all, we provide high quality content. Google prioritizes websites with good content.
One immediate step to consider in avoiding SEO mistakes is to check on the mobile presentation of your website. If your website does not display well on mobile, it is affecting your SEO. Since so many users now search the web on mobile devices, having a mobile optimized website is a must. A mobile website that does not function will not only hurt your SEO but will probably cost you customers. When people can’t navigate your website on the go, they are likely to move on to a website that gives them a better user experience.
What if a Roofing Contractor Ignores SEO Mistakes?
If you are a roofing contractor who chooses to simply ignore SEO mistakes, you are costing yourself customers and business growth. Of course, you have the right to not care about your online presence, but what good will it do for you or your company? We understand that you don’t have the time to worry about every SEO technicality on your website, and that’s exactly why Roofing Webmasters can help you today. To further discuss roofer SEO mistakes, give us a call at (800) 353-5758