Roofing Contractor SEO for Wilkes-Barre, PA
In order to stand out from the crowd in the competitive market for roofing contractors, it’s so important that positive customer reviews and service-related qualifications are highly visible as potential customers search for roofers. Roofing companies that have a robust online presence and a well-designed website will simply stay busier because they’re going to appeal to search engines like Google and Bing. Trust and authority goes a long way in determining who shows up in those top spots in the search results, and given that is where consumers are largely focusing when they need roof repairs, it’s vital that your business makes its way up there. So how do you get there? Targeted, quality web design and SEO for roofing contractors in Wilkes-Barre, PA. These components, tailored for your local area, are what can make all the difference in your ability to attract new customers and compete online.
To learn more about how search engine optimization (SEO) can work for you, give us a call at (800) 353-5758!
Web Design for Roofers
When most folks think about web design, they’re largely focusing on aesthetics and layout. Those facets are certainly important, as most internet-savvy shoppers are not going to waste time perusing a website that is disorganized and unappealing. This is especially true if they’re surfing the ‘net from smaller devices like tablets or smartphones. But there’s so much more to web design that is developed with SEO for roofers in Wilkes-Barre in mind.
Every little detail — from the site structure and navigation, to functional elements and customer review integration — contributes toward how strongly your roofing company’s website can compete for prime search ranking positions. The higher you are toward the top, the more customers will find you and make the call when they have a leaky roof. We know what techniques are most effective for SEO, and we deliver the best in high quality web design for roofers.
Local Marketing Facts
Wilkes-Barre, Pennsylvania is where 40,814 people call home. Of those 35,876 residents in Wilkes-Barre who use the internet, 18,297 (51%) are using smartphones to peruse online. What does this mean for you? In order to cater to these local consumers, your company website must load quickly and incorporate responsive design to function well on this medium. Otherwise, you’re potentially losing customers to poor web design.
Consider, too, that half of the searches made from these devices are needing service locally, and 60% or more of the queries made will result in some sort of transaction. For a local service provider, this is key! Your internet marketing strategy must include mapping that is managed well to ensure locals know that you’re nearby and available for their service area.
We know that 85% (34,692 people in Wilkes-Barre, PA) rely on searches via the web to find service companies, and it’s important to note that social media can actually play a big role in influencing a potential customer to reach out to a given company for 18,774 (46%) consumers in Wilkes-Barre, PA.
So what does all this mean? We are aware of these realities and will ensure that your social media presence and web design is optimized to meet these customers where they are. With nearly 35,876 (87.9%) people in Wilkes-Barre, PA shopping online, it’s crucial to pay attention to how they shop, and we’ll make sure they can find you as they do!
Our team of web designers, copywriters, technologists, and webmasters are ready to go to work for you! Call us at (800) 353-5758 to get started on roofer SEO for Wilkes-Barre, PA.